Meet the #newnewnewTwitter. Speaking on NBC's Today show this morning, Twitter CEO Dick Costolo unveiled a new look for Twitter profiles and announced a makeover of the company's iPad, iPhone and Android apps.
The biggest change you'll see: more photos in more prominent places, a change Twitter is pitching as a way to help users "express who you are more meaningfully on Twitter."
Taking a page from the Facebook book, Twitter has redesigned users' profiles to feature a large "header photo" (Twitter's term for Facebook's "Cover Photo") at the top of individual accounts.
"You can upload your header photo, which appears above your Tweets, to express yourself instantly, anywhere," Twitter wrote in a blog post, promising the new profiles "also help you get to know people better through their pictures."
Any uploaded pictures will also get more prominence in the new profiles. According to Twitter, "Photo streams now appear below anyone’s most recent Tweets on iPhone, Android and iPad. Swipe through the stream to see the photos other users have shared or tap any thumbnail to view their photos in fullscreen."
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