Friday, 24 May 2013

Twitter Introduces Charts By Genre And Popularity For Its #Music Service

We’ve confirmed with Twitter that it has rolled out a new part of its #Music service for the web, charts that we were accustomed to from the company We Are Hunted, that it acquired and now powers the service.
The charts are broken up into a few areas: the familiar genre breakdown, as well as some categories like “Superstars” and “Unearthed” that appear to be built based on current Twitter trends and trajectory of artist mentions. This is leveraging all of the data that Twitter is collecting from tweets that include links to tracks from popular and emerging artists.
As you click on each category, the tiles on the page swap out quickly, letting you surf around to find new artists and songs. The categorization was a necessity to be able to find hidden gems, as the original breakdown of Popular and Emerging changed so rapidly:
These are the types of charts that will get artists themselves more engaged on Twitter, as well as catch the attention of record labels who want to know what people are saying about the musicians that they’ve signed. Everyone in a band wants to know how well they stack up against others. In fact, some artists didn’t see the service coming at all, and were pleased with all of the new attention they were getting.


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